Williams has expanded its sales force in the Middle East region with the appointment of Daniel Hall as business development manager.
He will work alongside the existing four-person team based in the AFE offices in Dubai. As well as promoting Williams products, he will support the other AFE leading equipment brands in the region -Falcon prime cooking equipment and Mono bakery equipment.
Daniel is an ex-chef with more than 20 years of experience of the hospitality, retail and FMCG markets, in the UK and the Middle East, where he has been based for the past 11 years. He has worked with leading brands including Bass and Compass.
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