The company's commercial director, Simon Barker, explained: “The launch marks the beginning of a new era for the company as we embark on another period of rapid growth. It is a variation on the original name but with a lot more punch and a fresh new look. Ultimately our core values remain the same, they are the real trademark of Blended.

“We put a great deal of time, care and effort into supplying our products and services and our people are dedicated to delivering the very highest standards of quality and personal service to our customers. Our new identity, which has been created in partnership with Fred Marketing, reinforces the unique strengths which we feel sets us apart in the industry.

 “We are never afraid to invest. Our new identity represents our growth and will help to elevate Blended to a new level. This is just the start though and we can’t wait to share more developments over the coming months.”

Blended has been supplying specialist chemicals and gases to both industrial and retail sectors for over 16 years and prides itself on having the right ‘blend’ of expertise, service and positive attitude that customers can rely on.