ACR-News

 

Redge replaces Lennox as HVAC leader rebrands

LFB Group, a leader in energy-efficient climate control solutions and the company behind the refrigeration brand Friga-Bohn, has introduced Redge, the new brand name for its commercial HVAC activities in EMEA (Europe, the Middle East, and Africa), replacing the Lennox brand previously used across the region.

Building on nearly 60 years of HVAC expertise, Redge launches with the mission to take its customers, solutions, and innovations to the next level. Backed by the same people and products, Redge represents a commitment to engineering smarter, more sustainable climate control for commercial and industrial environments across EMEA.

This is far more than a name change,” explained Thierry Jomard, CEO of LFB Group. “Redge is a bold step forward, a promise to our customers that we will continue to deliver the reliability they know us for, while pushing the boundaries of performance, partnership, and innovation.”

The Redge name is a unification of ‘red’ and ‘edge’, inspired by the signature red design elements built into many of its HVAC products. As part of this next chapter, Redge continues to advance next-level HVAC technologies. This includes EVIO, a new generation of high-efficiency modular rooftop units, and Elevate, the brand’s first propane-based heat pump. 

“Redge stands at the intersection of legacy and transformation,” said Jomard. “We’re building for the future, together with our customers. The name may be new, but the trust, performance, and engineering expertise you rely on remain unchanged.”

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