The communication and promotional activities for foreign visitors have already kicked off. “We are currently organising two roadshows to present the new edition of MCE 2022 to foreign professionals in a highly engaging manner – declared Massimiliano Pierini, managing director of Reed Exhibitions Italia. 'The meetings will occur in autumn, the first in Europe (Great Britain and France) and subsequently in the United States and Canada, then in South America and finally in South East Asia, with an innovative formula that exploits the digital potential, we developed in the latest period.”
Travellers from outside Italy must refer to the Italian Ministry of Health travel guidelines.
Reed Exhibitions Italia has already set up technical and human resources to support and protect the health of exhibitors and visitors - from checking body temperature at all pedestrian and vehicle access gates to the apparent obligation to use face masks.
In accordance with current procedures, access to the event will be allowed only to subjects with vaccine proof, but there will be hubs for rapid tests near the entrances.