ACR-News
Know what you want? Try our 'Supplier Directory' 

LG's reward scheme looks to gain Advantage

LG hopes to boost its place in the air-conditioning market with a revamped incentive scheme known as LG Advantage offering contractors rewards for purchases.
LG
As LG expands its operations in the air conditioning sector, the company is dealing with bigger firms and larger contracts.

On October 25, general manager Tony Gittings acknowledged the previous loyalty points scheme worked well with smaller contractors who usually specified the kit, ordered it and installed it - and got the reward.

However, as the company deals with bigger contracts, there are also more people involved in the ordering process so it is updating the scheme so that companies will receive the benefit, whether it is in the form of discounts or electrical goods or training credits.

'If a contractor is buying more than £350,000 worth of LG ac products then they qualify for a 7% reward. They can take it anyway they choose', said Gittings.

In 2002, the company's LGPA scheme was introduced. It has 1700 members. The firm will contact existing members of LGPA scheme to switch them over to LG Advantage.

LG distributers are the focus of the scheme as contractors register through them.

The IOR Annual Conference – a conference on-demand

Delegates to the IOR Annual Conference taking place from 21 to 22 April will get the chance to access the event live and all sessions and recordings for up six months afterwards providing fantastic value and allowing anyone registering for the event ...

  01-Apr-2021
ACR News

Plenitude and Modine to build PV plant

Plenitude, a renewable energy production business, and Modine have signed an agreement for the construction of a new solar power plant in Pocenia (Udine). With an installed capacity of 1.585 MWp, the plant is expected to generate approximately 1.8 ...

  27-Jun-2025

Sanhua’s REVOlution for supermarket refrigeration

SANHUA is proud to present its latest innovation in refrigeration technology – the REVO series of controllers. Designed to provide a wide range of applications, the REVO controllers offer high performance and efficiency, ensuring that your refrigerated cabinets maintain optimal conditions for fresh food preservation.
  02-Apr-2025
ACR News is the number one magazine in the air conditioning and refrigeration industry. Don’t miss out, subscribe today!
Subcribe to ACR News

Diary

BESA Annual Conference & Awards