Beijer Ref and Bitzer have been partners for many years and recently, representatives of both companies signed a contract extension for three years. Thanks to this extension, Beijer Ref will continue to sell the Bitzer product range in the future and Bitzer will actively support the wholesaler.
The contract covers more than 430 Beijer Ref branches in over 35 markets primarily in the Asia-Pacific region and Africa as well as in Europe.
'We are delighted about the successful partnership with a partner as strong as Beijer Ref. The joint benefits are evident for our customers worldwide: an extensive product selection, high regional availability and short delivery times,' said Martin Büchsel, chief sales and marketing officer at Bitzer. 'Together, we want to support our customers in finding suitable energy-efficient solutions, for example by using natural refrigerants.”