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HPA sets direction for future growth and outputs

The Heat Pump Association held its annual general meeting (AGM) in Birmingham on 25 September, with record levels of member attendance. Over the past year, the HPA has seen significant growth, expanding its membership by 73% since September 2023. This increase reflects the association’s central role in raising awareness and support for the accelerated deployment of heat pumps in the UK.

Reflecting on the past year, HPA chair, Craig Dolan said: “It is remarkable to see the strides we as an association have made in supporting the heat pump industry over the past 12 months. Our collective efforts have not only increased industry awareness but also significantly boosted our membership numbers. This growth is a testament to the hard work and dedication of our members and the shared commitment to promoting heat pumps as a low-carbon heating solution.”

Throughout 2024, the HPA has enhanced its offering for members in many ways, notably by collecting and sharing UK heat pump sales data and re-launching a commercial working group. Member involvement was demonstrated in the 46 member meetings, 25 external workshops and 174 attendees who participated in the HPA’s working group meetings, reflecting the active role its members play in shaping the future of the sector. Developing an engaged installer membership base also remains a key focus, building on the success of the HPA refrigerant awareness webinar which saw record levels of participation on the elemental channel. These efforts reflect the association’s commitment to providing practical resources and forums for its members. For a detailed look at the HPA’s achievements and future activities, read the full AGM report here.

The association has also continued to grow its influence on behalf of members, working closely with the government to represent the heat pump sector. So far in this year alone, the HPA has had over 50 engagements with relevant civil servants across five different governmental departments. Extending its reach beyond Westminster, the HPA’s chief executive Charlotte Lee joined the Scottish Government’s Heat in Buildings Strategic Advisory Group, positioning the HPA to shape future decarbonisation policies across the UK. Looking to the future, the HPA will work to engage with the new Labour government and devolved governments, particularly with a ‘Hear, see and feel a heat pump’ event outside the Houses of Parliament to raise awareness of heat pump technology with new members of parliament.

As well as a growing governmental influence, the HPA’s communications and outreach has developed. The association’s social media presence has surged, with LinkedIn followers increasing by over 2,900 this year, a testament to the increasing quality of content and rising engagement in the wider heat pump conversation. With over 375,000 LinkedIn impressions and 43,500 website views, the HPA’s reach across digital platforms is at an all-time high, further expanding its visibility across the sector.

Sharing her enthusiasm for the association’s progress, Lee looks forward to the upcoming year: “Having joined the HPA in 2023 as their first CEO, seeing the association grow and go from strength to strength has been fantastic. This year’s AGM has set a strong foundation for our future as we continue to provide a strong, united voice for the heat pump sector. The discussions and decisions made at this meeting will help our industry continue to push for the decarbonisation of heat. We are looking forward to a year of continued growth, collaboration and innovation as we remain committed to driving the deployment of heat pumps and supporting our members every step of the way.”

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