Advertising copy specification
Originated in Mac versions of:
QuarkXpress, Adobe Illustrator, Adobe Photoshop, Macromedia Freehand.
We cannot accept Word, PowerPoint or Publisher documents.
Colour must be CMYK.
No RGB colours.
No spot colours.
No embedded ICC profiles.
All fonts must be supplied.
Mac fonts only.
No PC fonts.
Fonts used in Illustrator eps documents must be converted to paths.
Fonts used in layered Photoshop documents must be rasterised.
File formats: tiff, eps, jpeg
Images to be at least 300dpi at 100% (size used in ad)
All fonts to be included. True Type fonts preferred
Before creating a PDF, ensure your document complies with the above colour, font and resolution specs.
Distilled using Acrobat 4 or higher
Highest quality compression
Pictures placed in document must be tiff or eps. Not jpeg.
Allow for at 3mm bleed
Include crop marks
When checking your PDF click on 'Overprint Preview' to check that all information appears.
A hard colour copy must accompany digitally supplied ads.
Files larger than 6Mb to be sent on CD to:
Datateam Business Media Limited
15A London Road
Kent ME16 8LY
Files under 6Mb can be e-mailed directly to our Production Department. Your sales representative will provide
you with the e-mail address of the correct person to contact.
File naming protocol
All e-mails and ISDNs must be given a file name indicating the magazine/client/issue.
To book your display advertising contact